Markwins | HAPPI

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City of Field, CA

Income: $420 million

Crucial Staff: Linda Chen, chairman and CEO John Stephenson, company officer Eric Weeks, president of gross sales, North The united states Giancarlo Di Majo, managing director, global income Jane Chen, COO-producing Julie Hsu, EVP-finance Alice Chen, SVP-marketing and head of corporate communications Elaine Chen, SVP-advertising and marketing Emily Huang, SVP-advertising

Big Items: Wet ‘n’ Wild, Medical professionals Formula, Black Radiance, Lorac, Bonne Bell and Lip Smackers

New Products and solutions: Soaked ‘n’ Wild Primary Emphasis Pore Reducing Serum, Prime Emphasis Brightening Serum, Fight Filthy Clarifying Spray, Consider Your Natural vitamins Tremendous Nutrient Encounter Strengthen, Mega Slicks Lip Gloss, Strengthen Me Up Brow + Lash Serum, Care Bears Collection (constrained edition) Medical professionals Method Butter Earth Working day Selection (minimal edition), Black Radiance Legitimate Complexion Tinted Moisturizer SPF 15 Lip Smacker Howdy Kitty Lippy Pal

Remarks: Right immediately after final year’s Happi Top rated 50 was revealed, Eric Chen, the founder and CEO of Markwins Natural beauty Makes (MBB) passed absent at the age of 63. The corporation said the induce of death was a respiratory sickness.

Born in Taiwan, Chen launched the privately-held Town of Market, CA-based mostly firm 37 many years back. He developed The Coloration Workshop and The Colour Institute prior to buying a raft of brands this kind of as Moist ‘n’ Wild, Medical professionals Formula, Black Radiance, Bonnie Bell, Lip Smacker and POP.  Today, MBB goods can be located in far more than 50,000 retail locations about the planet.

A top start at MBB was in honor of the 40th anniversary of Treatment Bears. Wet ‘n’ Wild teamed up with the franchise to produce a colorful make-up and pores and skin care assortment influenced by the cartoon bears. The comprehensive selection is bought at shops this kind of as Walmart, Ulta, Walgreens and Concentrate on. 

Other MBB information involves a sustainability hard work at Medical professionals System. Committed to green initiatives for lots of years now, the major masstige cosmetics manufacturer was the very first to carry an Ecocert Qualified Natural and organic 100% Organic Origin makeup line to the mass sector with the introduction of Natural Use in 2008.  The Natural Use line proceeds to make “green” history, with best in group mascaras and colour correction items. Now, Medical professionals System will provide eco-friendly to the place of work, as it implements a assortment of actions developed to lessen its environmental effect these types of as installing LED light-weight bulbs and a photo voltaic panel technique at corporation headquarters.

New from Soaked ‘n’ Wild is Boost Me Up  Brow + Lash Serum.

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